IHM initially approached us to 'fine-tune' the existing identity of their Homegrown Foods organic delivery service. But on seeing a much more substantial opportunity to create a truly world-class brand, we worked strategically with IHM to give the service a complete overhaul and redesign in both form and function. New identity, stationery, website, packaging and art direction of all photography came together to create HK's premium organic food service - now supplying to leading restaurants as well as private customers all over town.
Website: Homegrown Foods
Photography: Red Dog Studio