CARTOON NETWORK

Brand Style Guide

Our first brief from The Cartoon Network was from their product licensing division to create elements and assets based on and inspired by their teenage crime fighting TV series – CIA. These multiple assets (colour schemes, typography, backgrounds, textures, borders, icons, identity) were compiled into a comprehensive style guide that could be used to apply the brand across a variety of licensed products.

  • Scope
  • Concept Development
  • Art Direction
  • Identity Design
  • Layout Design
  • Product Design
  • Packaging Design
  • Illustration
  • Typography
  • Retouching / Manipulation